Nike's latest Air Jordan sneaker 'drop' showcased the potential of Snapchat commerce – Recode


Recode

Nike's latest Air Jordan sneaker 'drop' showcased the potential of Snapchat commerce
Recode
Snapchat has yet to make a big splash in e-commerce, choosing instead to keep the focus on its advertising business model for now. But a partnership between the social media app and Nike during the NBA's All-Star weekend showcased Snapchat's potential
Nike teamed up with Snap and Darkstore to pre-release Air Jordan III 'Tinker' shoes on SnapchatTechCrunch

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Source: https://news.google.com/news?cf=all&hl=en&pz=1&ned=us&topic=tc&output=rss

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